On-site and Off-site SEO(Search Engine Optimization)  :

 On-sitea and Off-site SEO(Search Engine Optimization)  :
 On-site SEO refer to strategies that are implemented within the web programming language, and appear on the website itself.These can include strategies to aid search engines in indexing and ranking the website in question, as well as encourage visits, especially repeat visits. Some common examples of on-site strategies include frequently publishing sticky content, properly using metadata, and ensuring site navigation is simple for humans and search engine crawlers.

Off-site SEO strategies are all those SEO strategies that are implemented off-site, such as those which incorporate third-party websites.Many off-site SEO strategies involve driving traffic to the website; however, some involve enhancing a website’s overall visibility in search results, while others involve enhancing its index-ability by search engine crawlers . Common examples of off-site strategies include backlinking and email marketing. It is important to note that all off-site SEO strategies are not necessarily performed online. Some of the most effective SEO strategies include traditional media.

Both on-site and off-site strategies can be tremendously effective in enhancing search visibility.

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